Last year, the company enlisted the singer as its "creative director." The company tells CNN that they have "completed [their] year-long collaboration" with the singer. Keys time with the smartphone maker will officially come to an end on January 31st.
During her stint with the BlackBerry, Keys helped launch the BlackBerry 10. Through the companys "Keep Moving Project" the singer also asked fans to send pictures of themselves with the promise to use them in one of her music videos.
Keys involvement with the BlackBerry 10 couldnt help the device pick up sales. In September, BlackBerry took a nearly $1 billion hit from unsold phones. That month they also announced plans to cut 4,500 jobs.
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